Shehla Chatoor’s launches “Nur-e-Alaleh” in a dazzling manner.

‘Nur-e-Alaleh’ means light from heavenly flower and with that Shehla Chatoor’s artisanal ‘Nur-e-Alaleh’ bridal couture collection is a romantic ode to Shehla Chatoor’s forte; which is exquisitely dovetailing with intricate old world embroidery – resham, beaten mukesh, zardozi (gold-work), vintage sequins, metal-works, pearls, Swarovski crystals with sleek silhouettes. To be precise it is a romantic ballad encapsulating an epic unification of couturier’s impeccable attention to detail.

Tracing its impetus to Rumi’s esoteric quotes about nature’s stunning flora and fauna, the collection’s sumptuous embellishment is wholly handcrafted into delicate floral, exotic birds, butterfly motifs transposed onto a medley of draped, ruffled, cinched, flared and cascading. This with lame vintage velvet and tulle objects d’art including a unique and modern off-the-shoulder tuxedo jacket.

Subtle hues emboldened with rich accents – soft salmon accented with deep magenta; delicate ivory with royal blue inflections and an assemblage of whispering blue, mint, gold and silver pieces create indubitably ethereal, enchanted and dreamlike visions highlighted with fringe, plumage and shimmer.

SHEHLA Chatoor’s Nur-e-Alaleh bride is a modern, elegant woman who has a surgeon’s eye for intricately luxe details; desires effortless glamour and yearns to make an enduring impression; juxtaposing timeless elegance with contemporary romance and femininity in her bridal choice.

The dreamy and swoon-worthy collection is thus ideal for both, a cool relaxed destination wedding to Marbella in Spain, Maldives or Santorini in Greece or a traditional and majestic family affair.

SHEHLA is truly grateful to Sophia Webster for providing the shoes for this show. The renowned shoe designer was approached to provide the shoes for this show due to their use of flora and fauna. The shoes are from Sophia Webster’s collection.

Be dazzeled and be romanced by the light and shadow of SHEHLA’s enchanting Nur-e-Alaleh and as Rumi said; “Let yourself by drawn by the stronger pull of that which you truly love.”

After the launch of her dazzling enchanting Nur-e-Alaleh SHEHLA Chatoor thanked everyone present had special words for RAKA events, Frieha Altaf, Catwalk Events, O21, Mind-map, Talking Point, Chottani Jewellers and Sophia Webster.


TvOne adds another gem to its priceless collection “SEEP”

TvOne adds another gem to its priceless collection “Seep”, a serial by Barkat Sidki. This new drama serial about everlasting love, bound to capture the heart of all viewers.

Introducing the beautiful Shaista Abbas as the charming, innocent heroine playing opposite the dashing Sharoze Sabzwari.

Apart from Introducing Shaista Abbas and male lead Sharoze Sabzwari, Seep also stars Usman Peerzada, Sana Fakhar, Shamyl Khan, Tara Mehmood, Khalid Zafar, Imran Bukhari, Jannan, Saba Khan, Diya Mughal and Faheem Abbas.

Written by Samra Bukhari, Seep is a heart touching story of two women ruled by man’s ego and their struggle to escape from suffocating environment. Seep is a steel wall of arrogance, threatened by the soft touch of love.

It’s a story of pretty, innocent Dur-e-Adan who lives with her strict arrogant grandfather Nawab Waqar and phuppi Zebunnisa in an old family mansion. Zebunnisa is still single because she was not allowed to marry her beloved Waqas. Dur-e-Adan loves the handsome Bilal and is now facing the same resistance from her stern grand-father. Although her lively friend Summaya provides support and sympathy, but she is unable to bring about a change in Adan’s life.

But the pillars of Nawab Waqar’s haveli are shaken when his married, broadminded daughter Fakhra arrives from abroad and starts convincing Adan and Zeb to make their own decisions about their life and love.

Seep is produced and directed by Barkat Sidki and official sound track (OST) sung by legendary Ustaad Rahat Fateh Ali Khan.

Catwalk-Cares launches anthem of “MeinBhi” movement.

Catwalk-Cares, the CSR division of Catwalk Events & Production launches the video to the MeinBhi anthem amidst an audience of celebrities, activists and citizens of Karachi. The MeinBhi campaign launched at the Lux Style Awards with the support of Unilever last month, is about solidarity and togetherness towards holding your ground against the widespread prevalence of human rights violations in our Country since decades.

Soon after the MeinBhi movement was announced, celebrities took to social media to share and support the awareness campaign.  According to Frieha Altaf, in order to take the song further, a video to associate it with is very important.


The launch event featured the British Deputy High Commissioner; Ms. Erin Burns who appreciated the movement and showed her support.

The anthem taken from Shehzad Roy’s song ‘Kya Darta Hai’ is associated with human rights. It is not branded and Catwalk gives the rights for its usage to anyone and everyone for any social and human rights campaign.

The song was re-created by a 40-piece orchestra, Faith Studio, and over 32 musicians including Shehzad Roy, Kashmir Band, Fuzon, Natasha Baig, Pindi Boys, Abu Muhammad, Shani Hyder, Lyari Underground, Humaira Channa, Fareed Qawal, Mikki Murshed, Zoe Viccaji, Rachel Viccaji, Aima Baig, Mohsin Abbas, Gohar Rasheed, Sanam Marvi, Amanat Ali, Fakhir, Ali-Gul Pir, Fareeduddin and Raziuddin Ahmed. The video was produced with the help of Scribbles, Audio-Link and Mind-Map.

MeinBhi movemnt was initiated at the Mad Block Decent Party concert in Islamabad where Catwalk managed to raise Rs. 1 million for Sahil, an NGO working against ‘child abuse’. Frieha Altaf CEO of Catwalk was recently appointed as a Goodwill Ambassador for Sahil. This was followed by a Fundraiser and dinner in California in partnership with Calpak Education Services which supports ‘women’s education’.

Ahsan Khan along with designers such as Ali Xeeshan, Sania Maskatiya, Huma Adnan took part in the initiative.

Catwalk is also working closely with the newly formed Ministry of Human Rights and did PR for the First International Human Rights Conference. At the LUX Style Awards, Catwalk had the Ministry of Human Rights helpline (1099) everywhere to encourage people to speak up.

Catwalk Cares encourages people to be a part of the movement in whatever way possible – by connecting with NGOs and activists.

Launch of ‘Invisible Ties’ by Nadya A.R

A Pakistani Author, Nadya A.R.’s book ‘Invisible Ties’ was launched last week at the Indus Valley School of Arts and Architecture, Karachi.

The topic of discussion was ‘The South Asian Identity: Does it travel with us?’ The event was moderated by Salman Tarik Kureishi and the panel consisted of Javed Jabbar, Noor-jehan Bilgrami and Omar Shahid Hamid.

The launch was very well-attended by leading academics, dignitaries and people from all walks of life. The book ‘Invisible Ties’ has been launched previously in Singapore with the National University of Singapore and also at the Lahore Literary Festival.

‘Invisible Ties’ is a fiction novel revolving around a Karachi-Girl Noor Kamal and is a saga of love, displacement and loss. As Karachi burned in the 1990s, the painfully shy Noor Kamal finds refuge in an antique jade mirror stolen from her mother Daisy who is a well-known social butterfly.

One fateful day, the violence hits home as a motley crew of burglars storm the Kamal residence, killing Joseph, the faithful driver who tried to shield Noor and kidnapping Daisy in the process. Traumatized by the turn of events and succumbing to familial pressure, Noor reluctantly agrees to start life afresh in Singapore as the wife of Meekaal Kalim, an investment banker.

Trapped in a loveless marriage, Noor finds succour in studying psychotherapy.Her attempt to heal others brings her close to Ella, her neighbour and Jake, a handsome American who is struggling to deal with his emotional breakdown. As she tries to exorcise ghosts from the past and break free from the shackles, where will Noor’s longing for love take her? Would she be able to liberate herself from her strong cultural values and ties?

A saga of love and trials, against a rich contrasting background, Invisible Ties is sure to appeal to the readers.

‘Invisible Ties’ is highly commended by likes of Mahesh Bhatt, Shobhaa De and Salman Tariq Kureshi.

About the author of ‘Invisible Ties’, Nadya A.R. began writing in her early twenties. She is a psycho-therapist and regularly contributes articles related to psycho-therapy and conducts workshops, seminars and talks, in Pakistan and Singapore. This is her second novel.

“PENG’S HAIR AND BEAUTY CLINIC” now comes to Muhammad Ali Society

Peng Qureshi has been a renowned name in Pakistan’s hair and beauty industry for more than three decades now. In 1974 she followed her dreams to London to pursue her passion for beauty and hair styling. She qualified for the World Federation of Hairdressing and worked under experts such as Vidal Sassoon, Robert Fielding, Christine Shaw and Wella.

Mrs. Peng Qureshi debuted her first salon back in 1980, being one of the very few to offer her international qualifications and expertise to the women of Karachi.

Mrs. Peng Qureshi has revolutionized the Pakistan’s beauty industry by bringing in the distribution and training techniques of internationally renowned brands such as ‘Guinot, Paris’ and Toni & Guy’s professional hair care brand ‘Label. M, London’. Serving for more than 38 years, Mrs. Peng Qureshi is amongst the pioneers of Pakistan’s hair and beauty industry, contributing immensely to its growth and development.

Peng Salon, on the other hand, provides the highest standard of quality treatments in a professional salon. Brands like Guinot (Paris), label.m (London), Masters Color Makeup (Paris), and L’Oreal Professional (Paris) are amongst the premium products handpicked by Peng. With the current expansion in business, Mrs. Peng Qureshi believes that the hair and beauty industry is anything but static, it is inspired by change, creativity, beauty and artistic creation. This belief is the very essence of what embodies her passion to grow eloquently.

Peng’s Salon at Muhammad Ali Co-operative Housing Society (M.A.C.H.S) is the 4th branch for women & 2nd for men in the city, formulating a total of 6 branches under the umbrella. This franchise at M.A.C.H.S owned by Mr. and Mrs. Ali Nawaz is a step towards new opportunities, catering the potential masses within this part of the city.

Ali Nawaz, Naureen Nawaz, Peng Qureshi, Shahroz Sabzwari, Bunto Kazmi & Sadaf Kanwal
Ali Nawaz, Naureen Nawaz, Peng Qureshi, Shahroz Sabzwari, Bunto Kazmi & Sadaf Kanwal at ribbon cutting. 

The salon spans across 2 floors, separated for Men & Women, meticulously designed to satisfy the beauty needs of the clients. The warm welcome & expert advice along with ultra- modern & sleek interior provides an ultimate salon experience to clients.

This branch opens its doors on the 3rd of March, 2018 followed by exclusive promotions in the days to come.

The launch event and public relations (PR) is being handled by Dr. Rana Asif from THOR – The House of Rana.

Rana Asim & Dr. Rana Asif
Rana Asim & Dr. Rana Asif, the leading duo at THOR (The House of Rana)

Phir ‘Hua kuch yoon’

“Hua kuch yoon” as we were briefed earlier by team Kopycats is going to be a satirical prelude to ‘Sarhay 14 August Say Pehlay, which was written by legendary Anwar Maqsood and this one ‘Hua kuch yoon’ is written Sajid Hasan and directed by Dawar Mehmood of Kopycats and expectation were quite high.


This play “Hua kuch yoon” has a staggering number of characters/actors doing different kind of roles and this number is another history making moment for Pakistani theatre. Play starts with a loud bang with scene set at Jallianwala Bagh during 1919 and surprisingly two survivors of the Jallianwala Bagh massacre are muslim kids which seems pretty strange as Jallianwala Bagh shoot out took place to curb a Sikh gathering. Play goes on till 2003 which is almost 84 years to be exact.

Raja Mehmood at Allama Iqbal’s press conference during 1932. 

“Hua kuch yoon” written by Sajid Hussain who some really big shoes to fill-in for Kopycats as previously mostly plays had been written by Anwar Maqsood. Sajid Hasan did his job quite nicely to keep the audience wanting for more after every scene. At certain points overdose of humorous dialogues could have been avoided for a better impact. Story can be termed a humorous love story between two love-birds separated by the partition.

Scene from Annual Debate at Aligarh University during 1932.

As always Dawar Mehmood didn’t disappoint and was spot on with his direction skills and with “Hua kuch yoon” he has set the bar even higher than before, for me this is the best theatre play that I have ever seen. With 180 characters, this play has the highest number of characters/actors which is a record for Pakistani theatre. Handling so many of them is herculean task and was well handled by the director. Dawar Mehmood has been instrumental in reviving theatre by inducing young and fresh people every time has never failed to impress, he has introduced many who are now main-stream actors.

Hua kuch yoon03
Dances were a decents addition to Dawar’s doctrine.

As for acting both main leads were excellent with their flawless and perfect acting and they deserve to be fully applauded for their excellent acting skills especially female lead Fareeha Raza (Qurat-ul-Ain Haider) who with a very cute and bubbly face did well throughout the play and didn’t miss a single chance to impress with her beauty and with her talent. Fareeha Raza is the shining star of “Hua kuch yoon”. She is simply a step above others. Saad Farrukh Khan (Raja Mehmood) also fared well with his role and his dialogue deliveries and facial expressions gave an impression of a very seasoned actor performing. Truly impressive.


Pakistani movie producers and directors should opt for actors like Fareeha Raza and Saad Farrukh Khan rather than opting for models who have no idea about acting at all. Some other actors were impressive too and sorry missing out their names. Characters played by Khuswant Singh, Raja Sahib, Venkat and Sikh Policeman were impressive too.

Some of best scenes from “Hua kuch yoon” were shoot-out at Jalianwala Bagh at the starting followed by adoption scene at an orphanage where humor could have been avoided to send an even more powerful message, then Allama Iqbal’s resignation speech is rather forgettable, debate at Aligargh University felt perfect, scene at Bombay Bazzar was a bit too dragged, scene at Bombay Railway Station at the time of partition, punjabi language sessions at Sardarji’s home which had the magical words from urdu language ‘bahut bahut nawazish’ was one of the best scenes of the show, Hyde Park scene was pretty okay-ish, jail scene which had Zulfiqar Ali Bhutto wasn’t needed and felt a bit dragged, interview with Indira Ghandi was felt unnecessary & lastly one of best scene of “Hua kuch yoon” was the assassination of Indira Ghandi which was shown very splendidly in context to theatre. IMG_4733

On the concluding note; Dawar has brought another theatrical masterpiece and is something which theatres lovers should not miss-out. “Hua kuch yoon” is a must watch type.

Hua kuch yoon01

SHEHZORE is back with a bang with “DAEHAN SHEHZORE”

Yousuf Dewan Companies, one of the Pakistan’s most prominent business houses, entered into a joint venture with Kolao Group of South Korea in April 2016. The new joint venture company ‘Daehan-Dewan Motor Company’ (DDMC) unveiled Daehan Shehzore, the immensely popular pick-up, as it resumes its production at its automotive assembly plant in Sujjawal, Sindh. The factory rated at 20,000 units per annum on double shift basis is one of the best in Pakistan equipped with CED paint-shop with painting robots a technology that ensures complete rust protection and high-quality painting.


This development was made possible after Dewan Farooque Motors Limited (DFML) received a coveted Brownfield status from Ministry of Industries and Production. The un-veiling of Daehan Shehzore took place at the Mohatta Palace, Karachi in a grand ceremony on 25th February 2018. This grand launch ceremony was attended by honourable Minister for Interior, Planning, Development and Reforms Mr. Ahsan Iqbal, Chaiman Kolao Group Mr.  Oh Sei Young, Government Officials, members of diplomatic corps, industry leaders, media and other dignitaries.


The Automotive Development Policy (ADP-2016-2021) has generated tremendous interest in Pakistan’s automobile market and is expected to promote healthy competition in the sector leading to increased choice for customers. DDMC (DFML) has been awarded the brownfield incentive resulting in revival of DFML’s automobile plant, which was not in operation since 2010 due to pull-out of manufacturing partner from Pakistan. Back in operation now the plant will start manufacturing the locally product Daehan Shehzore, the famous pick-up followed by other light commercial vehicles and SUV’s. The revival has already resulted in creation of hundred on jobs at the assembly plant and many more at vendors, suppliers, and strong ‘3S’ dealership across Pakistan.


This new vehicle continues the legacy of DFML’s immensely popular and trusted SHEHZORE brand, meeting the rising demand of durable commercial vehicles in Pakistan. SHEHZORE pick-up’s 2.6L reliable fuel-efficient diesel engine, dual rear-wheel pick-up features a 10 feet cargo deck length, 1+2 seating capacity, wider interior room and storage space and newly added convenience and safety features. Daehan Shehzore pick-up comes with a beautiful exterior design featuring an aerodynamic cabin, front-opening maintenance panel, stylish head lamps and stylish fog lamps. The low-flooring, three-sided droppable deck delivers maximum loading and un-loading efficiency. Many of vehicles essential components such – such as tyres, battery, seats, rear deck and exhaust system etc, – are locally produced in Pakistan supporting economic activity and creation of employment at local vendor level.

Mr. Dewan Muhammad Yousuf Farooqui speaking at the launch ceremony of Daehan Shehzore.

Speaking at the occasion, Mr. Dewan Muhammad Yousuf Farooqui, Chairman Yousuf Dewan Companies, said; “Shehzore pick-up in the most popular light commercial vehicle in the automotive industry of Pakistan. With over 50,000 units in operation, Shehzore has become a generic name for pick-ups in the country”. Mr. Farooqui further said that; “the development was made possible by the acquisition of Brownfield status from the Ministry of Industries and Production, the Engineering Development Board and the Board of Investment”.


“The Joint Venture Agreement (JVA) with Kolao group will help us to keep our promise of delivering only the best-quality vehicles to our trusted customers as we stay committed to contributing our best to our motherland’s socio-economics development” he added.


At the occasion, Mr. Oh Sei Young, Chairman of Kolao Group and joint venture partner in Daehan-Dewan Motor Company’ (DDMC) said; “I am confident that the Daehan Shehzore pick-up will achieve the desired result and will assure you that the Kolao Group will consistently provide full support to this joint venture agreement (JVA). I am positive that the comeback of Shehzore pick-up under Daehan will regain market leadership in its segment”.

Mr. Dewan Muhammad Yousuf Farooqui breifing  Mr. Ahsan Iqbal about newly launched Daehan Shehzore.  

The chief guest on this occasion Mr. Ahsan Iqbal, honourable Minister for Interior, Planning, Development and Reforms said; “The government through Automotive Policy is committed in extending full support to the local automotive industry of Pakistan. The policy has already attracted significant investment of over US$ 800 million. I congratulate Dewan Yousuf and his team for their relentless efforts to revive their automotive assembly plant and wish them goo luck in the future”.

Mr. Ahsan Iqbal speaking at the launch ceremony of Daehan Shehzore.

As the DFML assembly plant resumes production, the launch of Daehan Shehzore pick-up will be followed by the introduction of other high-quality light commercial vehicle and SUV’s in near future. The company believes that CPEC-linked infrastructure development across Pakistan is set to send the country’s economic activity to new highs with an immense increase in demand for commercial vehicles to meet which DDMC is all geared-up.


Immediately after the inaugural speeches the honourable Minister for Interior, Planning, Development and Reforms Mr. Ahsan Iqbal along-with Mr. Dewan Muhammad Yousuf Farooqui, Chairman Yousuf Dewan Companies unveiled the vehicle Daehan Shehzore pick-up. He also sat in comfortable cabin of it Daehan Shehzore pick-up with Mr. Dewan Muhammad Yousuf Farooqui briefing the honourable Minister on the finer aspects of the newly launched vehicle.


After the launch, traditional dances of Pakistan and Korea were soothing and treat for all the attendees, who were then treated to a lavish dinner. The epitome of this grand launch ceremony of Daehan Shehzore was a musical performance by the legendary Pakistan rock/pop band “Strings” who are celebrating their 30 years in existence. Strings mesmerize the crowd for nearly two hours with their excellent, near perfect, memorable and nostalgic performance.


Meraki – A Clothing Affair, new in town  

Brand ‘Meraki’ was originally founded in Karachi by Creative Director Arif Sheikh and his talented sister Hifza. It is getting a very positive response due to the elegance, style and panache that the label represents. From prêt to western and maternity to nursing the label is getting good appreciation for its exquisite creations.


Meraki is a latest addition (opened December 2017) to Karachi’s long list of trendy outlets offering branded clothing and cosmetics for girls and women. Meraki is divided into three main sections which are clothing section, cosmetic section and kids wear. They have almost a solution for very age of women who is in search good and trendy outfit. Even the best thing about this brand is they prices are very reasonable.


The Brand meraki is only using imported garments in their outfits. They store has a wide variety of Abayas, MATERNITY/nursing clothes, western-wear like tops, shorts, jump suit, evening gowns and lastly but not least they have a great variety for KIdS in their store. All these are available with ready to wear and you also have an option to customize your dresses of your choice or size. Moreover the brand has a stitching facility in their store which you will rarely find anywhere else. All you need bring you cloth and the staff will get that stitch from their professional tailors.


At the cosmetics and accessories section they have selected items of top brands like M.A.C and Huda Beauty, you can also let them know about your preferred brand, and Meraki will arrange it for you. Furthermore you can be sure of the fact that all cosmetics that you buy here at Meraki are 100% original.


Overall it’s one of the places where every woman should visit,  see and  get impressed by what’s on offer.


Don’t forget to visit their outlet at Khayaban-e-Nishat opposite Burger King.

Shahid Afridi Foundation and Microsoft Pakistan join hands

Shahid Afridi Foundation (SAF) and Microsoft Corporation Pakistan (MS) have joined hands to jointly work for Youth Enablement and Empowerment through information and communication technology integration and trainings.

Under the Memorandum of Understanding (MoU) signed between both the organizations, MS committed for capacity building of young individuals especially from less privileged community on ICT skills (Coding & Microsoft Technologies) and soft skills. MS to initiate their “Train the Trainer Program” for teachers from SAF Schools on digital skills. Microsoft will share the digital skill curriculum for capacity building programs and promoting employment opportunities and enterprise development among the youth in Pakistan under this collaboration jointly with SAF.

Global Chairman of Shahid Afridi Foundation (SAF) Mr. Shahid Afridi, Global Chief Executive officer of Shahid Afridi Foundation (SAF) Mr. Zeeshan Afzal and Country General Manager Microsoft Corporation Pakistan (MS) Mr. Syed Abid Zaidi jointly signed and exchanged the MoU documents. Senior officials from both sides were present to observe proceedings from the ceremony.

Mr. Zeeshan Afzal Global Chief Executive officer of Shahid Afridi Foundation (SAF) spoke about SAF’s initiatives and this collaboration with Microsoft;

“SAF has undertaken different initiatives in Health, Clean Water, and Sports Rehabilitation with special focus on its education sector”.

“This partnership with Microsoft would further speak about SAF’s resolve to empower youth especially from the less privileged community through information & communication technology integration and trainings under this collaborative effort”.

“SAF aims to uplift the underprivileged communities in Pakistan with the help of corporate community and especially from Multi-national Companies (MNC’s) through their CSR initiatives”

Mr. Syed Abid Zaidi Country General Manager of Microsoft Corporation Pakistan welcomed Mr. Shahid Afridi at their MoU signing ceremony at the local hotel in Karachi and highlighted Microsoft’s roles as responsible corporate entity. Country General Manager of Microsoft Corporation Pakistan also spoke about Microsoft’s role in giving back to the society through their program for the community development under Microsoft Philanthropies program.

Country General Manager of Microsoft in Pakistan stressed upon the importance of educating youth of our beloved nation in the field of information and communication technology. He also highlighted the support of Microsoft to the Non-Government Organization (NGO) sector under their Microsoft Non-profits program whereby they provide free of cost or discounted products / solutions to NGO sector.

Mr. Abid Zaidi further highlighted the points of understanding with SAF for this collaborative effort and its objectives and thanked Mr. Shahid Afridi for joining hands for this common cause of education and wish that all our collaborative efforts may produce desired results and brings betterment in the society.”

Mr. Shahid Afridi spoke in the concluding remarks of the ceremony and shared his dream and commitment towards this philanthropic career and said;

“I highly appreciate and thank the management of Microsoft for entrusting and acknowledging my pledge and strive for the cause”.

“I strongly believe that all the privileged communities, especially the corporate sector has to come forward and contribute their part to return back to the society for which I am very grateful to Microsoft and its management for joining hands with Shahid Afridi Foundation”.

“I would like to thank Microsoft to support SAF’s cause through empowering youth and also request Microsoft management to support SAF’s other initiatives especially in the field of Health and Clean Water”.

“And finally I would also like to thank the media for supporting and projecting my cause by providing coverage of our events and activities”.


Gujjars are back.

Punjab is the biggest province of Pakistan and that also makes Punjab as the largest market for many sectors (including movies, films etc.). More than 45% Pakistani’s call Punjabi as their native language/mother tongue and if we also include local dialects like Saraiki, Hindko, Pahari, Gojri and Kashmiri then it’s almost 65% of Pakistani’s.

With the recent success of ‘Punjab Nahi Jaon Gi’, focus of filmmakers and producers seems to shifting back to the mentality of rural Punjab. With ‘Maan Jao Naa’, Lollywood (Pakistani film industry) seems to be welcoming the Gujjars back to its main stream.

Gujjars who once ruled Lollywood’s Punjabi movies with absolute power had faded out but not completely. From early 80’s onwards almost every other Punjabi movie either had a Gujjar title or at-least one of the male lead used to have a Gujjar name. This trend soon shifted towards urdu movies too resulting in a disaster for majority of cine goers.

Gujjars were so good at making movies that they kept on making movies until Lollywood was admitted in an intensive care unit (ICU) and then they left abruptly. Then some well reputed doctors like Shoaib Mansoor etc came to rescue the ailing industry and did well for revival of Lollywood (Pakistani film industry) to some extent, but now it seems as Lollywood is going back to the state of 80’s and 90’s.

Keeping the Gujjar perspective in mind, watching ‘Maan Jao Naa’ was fun, female lead and debutant Elnaaz Norouzi seemed like a younger and skinnier version of Saima with just few difference like acting and dancing at which Saima was really good at, whereas Elnaaz Norouzi had an expressionless face all throughout the movie and didn’t know how to dance.

Watching Adeel Chaudary act was pure mental torture and some who had planned to cast him opposite Elnaaz Norouzi must be punished for casting him opposite Elnaaz Norouzi who at times seemed a foot taller than Adeel Chaudary. Director Aabis Raza must be feeling really proud for casting both leads with no acting skills.

After watching ‘maan jao naa’, I must say we urgently need another revival for Lollywood (Pakistani film industry) as soon as possible or else we will end up watching similar type of movies like the ones produced during 80’s and 90’s.