Arts Council of Pakistan Karachi hosted trailer release ceremony of the movie ‘Quaid-e-Azam Zindabad’.

Arts Council of Pakistan (ACP) Karachi hosted the trailer launch ceremony of renowned filmmaker duo Nabeel Qureshi and Fizza Ali Meerza’s upcoming film and also the most anticipated movie of post-covid era ‘Quaid-e-Azam Zindabad’. This trailer launch ceremony was held ACP Karachi’s main auditorium on 09^th June 2022 and well attended by various showbiz personalities including Javed Sheikh, Azan Sami, Faisal Qureshi, President ACP Karachi Muhammad Ahmad Shah.

The launch event, moderated by Aamna Haider Isani, was started with one minute’s silence for sad demise of media’s darling Dr. Aamir Liaqat. Aamna Isani said; “with ‘Quaid-e-Azam Zindabad’, this will first time that we will get to see our two superstars Mahira Khan and Fahad Mustafa sharing the big screen. Productions started pre-coivd and had to be postponed several times. Directed by Nabeel Qureshi, produced by Fizza Ali Meerza, presented by Filmwala Pictures in Association with Vidly.Tv, ‘Quaid-e-Azam Zindabad’ is all set for releasing worldwide on Eid ul Azha 2022”.

Our very own superstar Mahira Khan will be seen after a long time on big screen, sharing her views on her come back film ‘Quaid-e-Azam Zindabad’, she said; “I had a lot of fun working with Fahad and I can say that Fahad is as talented as Shahukh Khan”.

She further added by saying that; “it was an amazing experience with amazing director and equally amazing producer. Fahad is gonna carry this film on his shoulders with his powerful role coupled with his even more powerful acting, on-screen presence and his charisma”.

Male of lead of ‘Quaid-e-Azam Zindabad’ Fahad Mustafa shared his views by saying; “the story of this film is very unique. We have tried to present the story of the corruption is a very humorous way”, he further added by saying’ “this film ‘Quaid-e-Azam Zindabad’ is a very meaningful in our current situation. the story is the most important thing of the film”.

Without giving much away, Fahad Mustafa said; “in this film I had work with animals in a song, which was very difficult for me. This film focuses on corruption. We as nation have a corruption denial mode and that is spreading like a cancer. I don’t see it stopping of it any-where or any-soon”.

Nabeel Qureshi, the director ‘Quaid-e-Azam said; “this movie comes with a social message and we can assure that this won’t be an extended drama. This will be a proper movie with special visual effects (VFX) and has a very interesting story that will keep the viewers you glued to their seats”.

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He further added that; “Mahira Khan has a very important role in the movie, Javed Sheikh will be seen in a unique way as a police constable and Fahad Mustafa has worked very hard in the film”.

He concluded by saying; “we are very hopeful that ‘Quaid-e-Azam Zindabad’ will do wonders at box office, despite that fact that we will be facing stiff competition from local as well international releases”.

Producer of the movie Fizza Ali Meerza said that; “the rumors being spread about the film are baseless and wrong. It should be noted that under the banner of Filmwala pictures ‘Quaid-e-Azam Zindabad’ will be released on Eid-ul-Adha. It will be a grand launch as we are planning to launch in 14 countries. It will be a huge film, production of which started before covid. I can assure that you will thoroughly enjoy every moment of ‘Quaid-e-Azam Zindabad’.

During questions & answer session, someone enquired about the budget of ‘Quaid-e-Azam Zindabad’ which the wasn’t replied positively by the panel.

On another question regarding music, response was; “Shaani has produced the music for ‘Quaid-e-Azam Zinda Bad’ and pretty soon music promotions will start”. 

Trailer doesn’t give much away about the story-line, but its on one of the hottest topic being discussed all around from top to bottom i.e. ‘Corruption’. Fahad Mustafa will sharing the screen mostly and will be accompanied by cute looking Mahira Khan who wouldn’t be doing much rather than showing off her beautiful face. From trailer I can safely say that, Mahira Khan wont be leaving much of of an impact, and Fahad Mustafa will dominate with his charisma, skills and larger than life character. One character do reminds me of Asif Ali Zardari. Let hope that censor-board stays cool on it. Quaid-e-Azam Zindabad seems like a better movie as compared to other Eid-ul-Ahda’s local release, but will not fare better then London Nahi Jauga.

Where is Quaid-e-Azam on this 1000 Pak Rupee note?

Ustad Rahat Fateh Ali Khan sings for Express Entertainment’s ‘Ek Jhoota Lafz Mohabbat’

Express Entertainment brings yet another promising drama series ‘Ek Jhoota Lafz Mohabbat.’ The drama is set to premiere on 10^th August 2021, with the original soundtrack released. Less than a day into its release, the song has already racked up more than 10,000 views.

Sung by the international sensation and pride of Pakistan, Ustad Rahat Fateh Ali Khan, the tragic love ballad has been composed by Waqar Ali Khan and features the lyrics of Sabir Zafar. The song is available on YouTube currently and will soon be available across various music streaming services as well.  The drama series is set to premiere on Tuesday 10^th August at 08:00 pm (PST) on Express Television.  This drama series stars Junaid Khan, Amna Ilyas and Emmad Irfani amongst others

The storyline is one of a family drama with an expected twist. The plot revolves around two sisters, one of who is sensible and responsible while the other is more materialistic and selfish. The story delves into the relationship issues that ensue due to the antics of the younger sister and the marriage that follows.

The drama series is directed by Syed Zeeshan Ali Zaidi and produced by Fahad Mustafa and Dr. Ali Kazmi under the banner of Big Bang Entertainment. It has been written by Maimoona Aziz. The series will premiere on Tuesday 10^th August at 08:00 pm PST on Express Entertainment.

To listen full OST of Ek Jhoota Lafz Mohabbat:

‘Jeeto Pakistan League’ 2021 continues its top trending!

Jeeto Pakistan is one of the biggest and exciting game shows being aired currently. Jeeto Pakistan completes eight years this year and enjoys a massive fan following. A quick recap for the unversed; in the light of the 2020 coronavirus pandemic, the format of the show was changed to a ‘league’ where teams representing major cities would compete against each other, with each team led by a popular celebrity. Fresh contestants would participate in each episode and the top two teams with maximum points would qualify for a final playoff. 

Breaking fast, offering prayers and tuning into the biggest game show league of Pakistan ‘Jeeto Pakistan League’ (JPL). Ramadan is incomplete without (JPL). This year ARY Digital added up the sixth team ‘Multan Tigers’ helmed by Shoaib Malik. The new addition Aijaz Aslam from Quetta Knights also added up the entertainment quotient. The previous captains reprised their positions i.e., Humayun Saeed from Karachi Lions, Adnan Siddique from Lahore Falcons, Sana Javed from Islamabad Dragons, Shaista Lodhi from Peshawar Stallions doubled the dose of fun. The captains left no stone unturned to entertain viewers within the true spirit of the game. Resultantly, JPL has emerged as a true winner with 63.3 GRPs from 1st – 14th of Ramadan.

I wonder who could be a better choice than Fahad Mustafa to host JPL. The energy, humor and fun that our very own (Fahad Bhai) brings to the table is simply irreplaceable. This year, the show is mounted on a mammoth scale in terms of content, execution and grand prizes. Every segment brings in new twists and turns to keep the viewers on the edge of their seats as to what will happen next. From the studio audience to viewers participating through live calls; no one goes empty handed. 

JPL begins like poetry in motion as Fahad Mustafa goes out in full swing, keeping the studio audience energy up by distributing motorbikes to those who answer simple and easy questions. There’s never a dull moment as the captains of the teams are introduced quickly. The series of playing various exciting games with the audience and giving the winners motorbikes continues. To support the captains; special celebrity guests grace the show every day.

Finally, the match begins; a lucky draw decides which team will play. The teams play to win 20 Tola gold. The teams also have an option of a deal box that has ample cards with humongous prizes. Child star Ahmed Shah’s intervenes in between with his treasure box as it offers an ARY Laguna Apartment, cars worth rupees twenty-seven lakhs and much more. Live callers are included in the show and asked about their opinion to help the teams. Finally, one team is declared as a winner.

Segment ‘Jeet ka Funda’ tests the intelligence of the participants by asking questions that have multiple answers. The participants have to answer keeping the masses point of view in mind. The segment ‘Khul Gaye Kismat’ is played by two families within the studio audience. They are selected by their voucher numbers via a lucky draw. The participants select box numbers in which splendid prizes like, car, motorbikes, mobile phones, electrical appliances and much more is hidden. Not just that the studio audience is also invited to open a box and win big.

Everyone is a winner at ‘Jeeto Pakistan League’ as its spreads millions of smiles, kindness and love to all the fans. ‘Ab Khelega Poora Pakistan, Throughout Ramazan’. So what are you waiting for? Tune into ‘Jeeto Pakistan League’ to support your city’s team and get ready to create history daily only on ARY Digital.

Pakistan’s biggest Game Show ‘Jeeto Pakistan League’ starts today.

The motto of ARY Digital has always been to educate as well as entertain the audience. The biggest game show league of Pakistan ‘Jeeto Pakistan League’ will be reprised by none other than Fahad Mustafa. On popular public demand, the show gets bigger and better as it is mounted on a humongous scale.

This time around, six teams are competing against each other. The teams and captains of the league include Humayun Saeed from Karachi Lions, Adnan Siddique from Lahore Falcons, Sana Javed from Islamabad Dragons, Shaista Lodhi from Peshawar Stallions, Aijaz Aslam from Quetta Knights and the debutant team ‘Multan’ is being headed by Shoaib Malik.

Fun and interesting games along with grand and infinite prizes are given to the teams and viewers watching at home. As the nation still grapples with the third wave of corona-virus, therefore the show will be socially distancing friendly and will follow all the necessary guidelines and SOP’s.

Follow ARY Digital and subscribe to the social media platforms on Facebook, Instagram, Twitter and Youtube to be part of Pakistan’s biggest religiously enlightening transmission.

ARY Digital proudly conducted its first “ARY People’s Choice Awards”.

ARY Digital proudly conducted its first “ARY People’s Choice Awards”, commemorating the achievement of  individuals from entertainment, fashion & lifestyle. An opportunity to celebrate noteworthy projects and artisans who have exceled in their field.

In these testing times of the COVID-19 pandemic, ARY Digital feels privileged to recognize and celebrate those individuals, who have worked tirelessly in order to spread hope and positivity through their professions. In these testing times, ARY Digital has made every effort to ensure the health and safety of all those involved, maintaining by a strict adherence to Covid-19 SOPs. The awards ceremony hosted by Ahmed Butt and Vasay Chaudhry was recorded on a closed set with zero public attendance.

Comprised of 29 categories, the audience at home were encouraged to cast their votes via online polls, supporting their favorites. Conducted throughout the month of February 2021, the event received an over whelming response from fans and patron. With multiple options available in each category, ranging from an actor’s skill in a particular role to clothing design, ARY People’s Choice Awards had something in store for everyone. Special awards were also given to some of the most prominent programs in their particular categories. 

ARY Peoples Choice Awards is sponsored by Brite, Presented by Tresemme, Powered by TUC, Canolive, Nestle Cerelac & Digitally Connected by Jazz Super 4G.

The following is the list of winners after a month long voting process by the fans, which is a testament to the quality of the productions and the talent of the artists as shown by the public:

1. Favorite Drama Serial 2020  (Long Format) – Bharaas (Humayun Saeed, Producer)
2. Favorite Drama Serial 2020 (Regular Format) – Ishqiya (Ali Kazmi, Producer)
3. Favorite Actor in a Role of Husband – Ahmed Ali Butt (Jhooti)
4. Favorite Couple – Farhan Saeed / Sohai Ali Abro (Prem Gali)
5. Favorite Actress in a Role of Mother – Saba Faisal (Ghisi Piti Mohabbat)
6. Favorite Actor in a Role of Father – Mohammad Ahmed (Ruswai)
7. Favorite Actress in a Role of Daughter-in-Law – Hira Mani (Ghalti)
8. Favorite Actress in a Role of Sister – Hania Amir (Ishqiya)
9. Favorite Actor – Feroze Khan (Ishqiya)
10. Favorite Actress – Ramsha Khan (Ghisi Piti Mohabbat)
11. Favorite Actress in a Role of Sister-in-Law – Minal Khan (Nand)
12. Favorite Actor in a Role of Brother – Affan Waheed (Ghalati)
13. Favorite Actor in a Role of Brother-in-Law – Gohar Rasheed (Ishqiya)
14. Favorite Director – Badar Mehmood (Ishqiya)
15. Favorite Actors in a Role of Friend – Faysal Qureshi (Log Kya Kahenge)
16. Favorite Actress in a Role of Sister-in-Law – Sana Javed (Ruswai)
17. Favorite Actress in a Role of Mother-in-Law – Seemi Pasha (Ishqiya)
18. Favorite Actor in a Role of Father-in-Law – Khalid Anum (Ishqiya)
19. Favorite Actress in a Role of Wife – Areeba Habib (Jalan)
20. New Emerging Talent (Male) – Osama Tahir (Ruswai)
21. New Emerging Talent (Female) – Dur e Fishan Saleem (Bharas)
22. Favorite OST –  Ishqiya
23. Favorite Sitcom – Bulbulay
24. Favorite Writer – Fasi Bari (Ghisi Piti Mohabbat)
25. Makeup – Depilex
26. Female Model – Mushk Kaleem
27. Model Male – Emad Irfani
28. Designer Couture – H.S.Y
29. Designer (Pret) – Khaadi

Special Awards:

1. Merey Paas Tum Ho – Biggest Drama Ever in the History of Pakistan. (Humayun Saeed & Nadeem Baig)
2. Jeeto Pakistan – Fahad Mustafa (The biggest Game Show of Pakistan)
3. Shaan E Ramzan – Waseem Badami (The biggest Ramzan Transmission of Pakistan)
4. Good Morning Pakistan – Nida Yasir (The most watched Morning Show of Pakistan)

Celebshop: The first social-commerce platform co-owned by celebrity influencers launched in Pakistan.

With the increase of online businesses in Pakistan and abroad, a number of new ventures have popped up and are making their mark. One of them is Celebshop, the first of its kind e-commerce which introduces Social Commerce in Pakistan with boutiques co-owned by Pakistan’s very own celebrity influencers.

The online store is slowly but gradually making waves as it boasts planned presence of more than 100 celebrities and 150+ brands on its platform. What makes the concept of Celebshop utterly unique is that it connects celebrity influencers with brands and consumers through style aspiration. This isn’t the same as endorsement as the products present in the boutiques are curated by the celebrities themselves. In other words, consumers are not just buying products, they are buying a ‘look’ put together by the boutique co-owners.

“Market expansion in Pakistan has been extremely promising with fashion alone accounting for 69% of the ecommerce revenue, followed by electronics and media with 13% and personal care at 9% in 2019.” says Saad Ali, Co-Founder, Chief Operating Officer of Celebshop and CEO of the Pakistan Fashion Design Council. He further said; “with 37 million active-social-media users in the country, it goes without saying that social commerce, a concept that combines social media and e-Commerce, is the next big step for Pakistan’s digital industry.”

The brands present on the platform range from high-end, luxury names such as Dolce and Gabbana to our local powerhouses such as Generation and Limelight. From accessories to perfumes, nothing has been left unattended. What’s more; there are products of all price ranges available so that the consumer has a variety to choose from.

Celebshop has both Pakistan’s male and female celebrity influencers. From Ahsan Khan’s go-to grooming products to Ayesha Omar’s skincare staples, users can buy them straight from the respective celebrity’s boutique. Other celebrities include Aiman Khan, Minal Khan, Nausheen Shah, Nadia Hussain, Sunita Marshall, Sanam Saeed, Fahad Mustafa, Yashma Gill and Faysal Qureshi to name a few.

“We here at Celebshop want to bring all leading brands across categories under one umbrella. Influencer support will only enhance their selling potential to the next level; making it a win-win situation for everyone involved; brands, celebrities and consumers” Saad Added.

On concluding note Saad Ali said; “influencer marketing and brand promise together can give consumers a retail experience like never before”.

Celebshop aims to revolutionize the consumption of fashion and beauty products in an authentic way. With products available at competitive prices and unlimited contact with the industry’s latest trends backed by the very people who shape them, this platform is all set to become a powerful lifestyle hub.

‘Jeeto Pakistan League’ making waves during this Ramadan.

The biggest and most exciting game show on the television today is Jeeto Pakistan. Ramadan makes this game show even better but this time it’s not just a game show it’s an entire fantasy league.

Jeeto Pakistan League is going strong this Ramadan. The Game Show hosted by the dashing Fahad Mustafa in a well lit neon hall, but and due to the pandemic situation he entertains us without the crowds.

The Jeeto Pakistan League has five teams one from each city. The celebrities are the captains to each team and are invited everyday with selected contestants on various games. Winners are rewarded with cash prizes and gifts like any original game show theme.

The winning teams are rewarded points and scores are kept on the board. Peshawar Stallions are leading the point table till now bit tables can turn any minute.

Fahad Mustafa keeps the energy going despite the crowd is missing and proves what an entertainer he is. He being accompanied by the team captains Humayun Saeed, Adnan Siddiqui, Sana Javed, Shaista Lodhi and Sarfaraz Ahmed.

Sana Javed captains Islamabad Dragons, Shaista Lodhi heads Peshawar Stallions, Humayun Saeed leads Karachi Lions, Adnan Siddiqui is the captain to Lahore Falcons and Sarfaraz Ahmed is the captain to Quetta Knights.

Little Ahmed Shah also with his mystery treasure box makes cute appearance in the show but everyone is always kept at a safe distance.

Jeeto Pakistan League hosts mini games for TV viewers to win at home as well. The energy of the game is still the same and the ratings are off the charts.