06th Edition of ‘Italian Cuisine Week’ kicks-off with Ho-Re-Ca Summit here in Karachi.

The Consulate of Italy in Karachi organized The HoReCa summit during the 06^th Edition of Italian Cuisine Week at lush green lawns of Avari Towers, Karachi. This event show-cased food-ingredients and food-samples using Italian goods with the aim of engaging B2B and B2C customers for Hotels + Restaurants + Cafés (aka HoReCa) sector.

During Italian Cuisine Week, the Italian foreign missions all over the world collaborate with their partners to promote Italian culinary traditions, local sustainable agri-food products and exports by organizing promotional activities like workshops, seminars and tastings. 06^th Edition of Italian Cuisine Week starts started on 22^nd November 2021 and will go on till 28^th November 2021 with slogan ‘To explore the Extra Ordinary Italian Taste’.

The Consul General of Italy in Karachi, Mr. Danilo Guirdanella welcomed the audience and spoke about the benefits of Mediterranean diet as a balanced diet model for a healthy lifestyle, as well as the protection and enhancement of products with a protected and controlled Italian Designation of Origin (DOP).

One of the highlights of the event was the sampling of Italian artisanal cheese by Cheese Expert, Antonio Fracciolla, who shared his expertise with artisanal cheese suppliers in the local market. He also briefed the audience on the history and importance of cheese making in Italian culture, which they take great pride. The cheese samples brought by the Cheese Expert from Italy are trademarked under the Protected Designation of Origin (DOP).

Chef Samuele Crestale conducted a live cooking demonstration for the visitors. He cooked ‘pisarei-e-faso’, a classic bean and pasta dish from Emilia Romagna region and a decadent semi-frozen dessert called ‘semi-freddo-al-fondente’.

Participation from local companies included Blue Mountain, Coffees Etc., Kohala, Horeca Systems and Pakeeza Kitchen Equipment’s. These local companies displayed recipe-creations using the Italian products, while Real Cheese and The Vittles Company were present as local cheese vendors.

Italian Consulate in Karachi hosts ‘Extraordinary Evening of Italian Gastronomy’.

The Consul General of Italy in Karachi, H.E. Danilo Giurdanella and wife Ms. Antonella Bartolomucci organized an ‘Extraordinary Evening of Italian Gastronomy’ with Italian Chef, Marco Saracino, who came to Karachi to celebrate the World Week of Italian Cuisine in Karachi.

Chef Marco Saracino hosted an exclusive session of live cooking, where he created simple yet delectable recipes that are staple in Mediterranean cuisine. Chef Marco Saracino together with the Executive Chef at Avari and his team have been working closely for the last few days in an attempt to provide authentic Italian flavors in Karachi.

Chef Marco Saracino not only displayed his culinary excellence, but also imparted awareness about the benefits of Mediterranean diet. He also demonstrated two Italian recipes that are part of the rich Italian culinary tradition.

The theme of the event is “Knowledge and Flavors of the Italian Lands, 200 years after the birth of Pellegrino Artusi”, who is known as the father of Italian home cooking.

The recipes and menù prepared by the Chef Marco Saracino for the evening has been inspired from Pellegrino Artusi’s book titled ‘Science in the Kitchen and the Art of Eating Well’, a cookbook known as the gospel of Italian cuisine and was published in the late 19^th century.

To pay tribute to Pellegrino Artusi, the Consulate of Italy in collaboration with Paramount Books (Pvt.) Limited published a cookbook with selected recipes of the father of Italian home cooking to suit the local Pakistani palate and yet have an authentic Italian flavor.

The initiative is part of the “Vivere ALL’Italiana” plan, launched by the Italian Foreign Ministry to engage public and private entities in an integrated promotion of Made in Italy around the world.

The event has been organized in collaboration with Avari Towers as venue partners, Quality Aviation as Travel Partners and Italian Development Committee (IDC) along with its member companies, who came forward as sponsors for the event, namely Best Board Industries, Blue Mountain Trading, Axis Design, Bee Pure, Jitala Group of Companies, Horeca Systems, Gharyal by Collectibles, Novacolor by Innovators, Woodcraft.

The Consulate also promoted the joint economic cooperation between the government of Italy and Pakistan to promote locally sourced and processed Olive Oil under Italian expertise and cooperation. Selected products by Pak Olive were displayed at the event to create awareness about Italy’s engagement in Pakistan besides textiles, leather and engineering. Another interesting aspect of the evening was the honey tasting of a locally produced organic honey Beepure. The honey harvested in Pakistan is from a peculiar type of honeybee called ‘apis mellifera’ that was introduced in Pakistan from Italy in 1927.

The weeklong activities include the Chef’s appearance on electronic and digital culinary platforms in Karachi to promote Italian cuisine to the masses and to introduce new recipes besides Pizza and pasta that Italy is usually known for. Besides, these, the Chef during his stay in Karachi will train chefs from the HoReCa sector on Italian Cuisine.