Consul General of Italy in Karachi, Danilo Giurdanella inaugurates 7th edition of the Italian Design Week at Habitt City.

The Consul General of Italy Danilo Giurdanella welcomed the guests at the 7^th edition of the Italian Design Week in Karachi on Thursday, 16 March, 2023 jointly organized by the Consulate of Italy with Habitt City – a community safe space for cultural initiatives and activities for Karachiites.

The event was organized to launch Don Corleone Objects in Pakistan by the renowned Sicilian ceramic artist, Antonino Forlin. Antonino Forlin and IBL/Habitt CEO, Munis Abdullah ventured together for a retail launch of the signature home textile and ceramic collections namely ‘Taormina’ and “Munis × Don Corleone” in Pakistan.

The event was attended by diplomats, foreigners, government-officials, prominent-architects, artists, selected members of press and notable members of business community. Some of attendees were Commissioner Karachi Mr. Iqbal Memon, Consul General of United States of America Ms. Nicole Theriot, Consul General of France Mr. Alexis Chahtahtinsky, Consul General of Japan Mr. Odagiri Toshio, Chairman Gul Ahmed Textile Mills, Mr. Bashir Ali Mohammad and many more.

During his welcome speech, The Consul General of Italy Danilo Giurdanella welcomed the guests at the 7^th edition of the Italian. He termed this event as an important event. He added; “such is the importance of Designing in Italy that more than 64,000 Experts work in Design sector in Italy”. Italian consul further added that; “Italian consul in Karachi is collaborating with Pakistan in Textile and in Ceramic sector”.  

Munis Abdullah CEO Habitt City thanked Italian CG, staff at Italian Consul, IDC and his staff at Habitt City for bring Italian Design Day/Week which also includes Italian Markitt to life. He praised Italy for its exclusive and exquisite designs. Mr. Munis Abdullah also reminded that the concept of super-star (super-stardom) was first coined by Italians. Mr. Munis also shared that Habitt often referred as IKEA of Pakistan.

Commissioner Karachi Mr. Iqbal Memon said; “we have been seeing heavy rains for last couple of years, and this trend is expected to stay or maybe increase. To counter this, architects should design infrastructure like building, road, bridges etc in such a way that they can withstand heavy rains”

The Italian Design Day is an event conceived to promote Italian design abroad, to support exports and the internationalization of companies in this sector, to foster international know-how and exchange of technical and creative skills. This 7th edition focuses on quality, the ability to conceive and create products that combine aesthetic and functional needs using production processes that respect the environment and people’s health.

Besides the product launches of Taormina and Munis × Don Corleone collections in Karachi, the Consulate also organized the book launch and panel discussion of The FOLD – a book by Salman Jawaid, the first Pakistani architect invited in 2018 by the European Culture Centre to organize the Pakistan Pavilion at the International Venice Architecture Biennale, which created history for the people of Pakistan and opened the doors for others to follow. The book looks into the journey of a team of young passionate architects from Pakistan, who make a mark at one of the most prestigious international design event with their sheer determination and hard-work.

The Consulate together with Habitt City have lined up cultural events such as an Italian Markitt – a three day street food festival from 17-19 March, 2023 for people of Karachi to enjoy the Italian delicacies in their city. Furthermore, a ceramic workshop by Antonino Forlin has been organized for arts enthusiasts and students to get a chance to learn specialized technique and methods used in pottery and ceramics. An Italian Culinary Class has also been organized for ardent lovers of Italian cuisine to learn authentic Italian recipes, which will be demonstrated by Chef Gennaro Carrozza during the Italian Design Week.

The Italian Friends of the Citizen Foundation, a non-profit organization advocating the cause of TCF Pakistan in Italy has partnered with Indus Valley School for Art and Architecture and Salone del Mobile, the largest Annual Furniture and Design Exhibition in the world hosted in Milan. Dr. Faiza Mushtaq, Executive Director & Dean of Academics at IVS School of Art and Architecture took the opportunity to announce on the occasion of Italian Design Day, the ART4EDUCATION project, that aims to showcase award winning design pieces by Pakistani artists, architects and designers to be auctioned at Salone del Mobile in 2024 to support the TCF network in Pakistan.

Italian Consulate in Karachi hosts ‘Extraordinary Evening of Italian Gastronomy’.

The Consul General of Italy in Karachi, H.E. Danilo Giurdanella and wife Ms. Antonella Bartolomucci organized an ‘Extraordinary Evening of Italian Gastronomy’ with Italian Chef, Marco Saracino, who came to Karachi to celebrate the World Week of Italian Cuisine in Karachi.

Chef Marco Saracino hosted an exclusive session of live cooking, where he created simple yet delectable recipes that are staple in Mediterranean cuisine. Chef Marco Saracino together with the Executive Chef at Avari and his team have been working closely for the last few days in an attempt to provide authentic Italian flavors in Karachi.

Chef Marco Saracino not only displayed his culinary excellence, but also imparted awareness about the benefits of Mediterranean diet. He also demonstrated two Italian recipes that are part of the rich Italian culinary tradition.

The theme of the event is “Knowledge and Flavors of the Italian Lands, 200 years after the birth of Pellegrino Artusi”, who is known as the father of Italian home cooking.

The recipes and menù prepared by the Chef Marco Saracino for the evening has been inspired from Pellegrino Artusi’s book titled ‘Science in the Kitchen and the Art of Eating Well’, a cookbook known as the gospel of Italian cuisine and was published in the late 19^th century.

To pay tribute to Pellegrino Artusi, the Consulate of Italy in collaboration with Paramount Books (Pvt.) Limited published a cookbook with selected recipes of the father of Italian home cooking to suit the local Pakistani palate and yet have an authentic Italian flavor.

The initiative is part of the “Vivere ALL’Italiana” plan, launched by the Italian Foreign Ministry to engage public and private entities in an integrated promotion of Made in Italy around the world.

The event has been organized in collaboration with Avari Towers as venue partners, Quality Aviation as Travel Partners and Italian Development Committee (IDC) along with its member companies, who came forward as sponsors for the event, namely Best Board Industries, Blue Mountain Trading, Axis Design, Bee Pure, Jitala Group of Companies, Horeca Systems, Gharyal by Collectibles, Novacolor by Innovators, Woodcraft.

The Consulate also promoted the joint economic cooperation between the government of Italy and Pakistan to promote locally sourced and processed Olive Oil under Italian expertise and cooperation. Selected products by Pak Olive were displayed at the event to create awareness about Italy’s engagement in Pakistan besides textiles, leather and engineering. Another interesting aspect of the evening was the honey tasting of a locally produced organic honey Beepure. The honey harvested in Pakistan is from a peculiar type of honeybee called ‘apis mellifera’ that was introduced in Pakistan from Italy in 1927.

The weeklong activities include the Chef’s appearance on electronic and digital culinary platforms in Karachi to promote Italian cuisine to the masses and to introduce new recipes besides Pizza and pasta that Italy is usually known for. Besides, these, the Chef during his stay in Karachi will train chefs from the HoReCa sector on Italian Cuisine.